We Brought the Fire: Uplatform at iGB L!VE2025

Well… that escalated quickly.

From the moment the doors opened at ExCeL London, one thing was clear: Uplatform didn’t just participate at iGB L!VE; we set it ablaze. Stand R60? More like Runway 60, because it was non-stop flames from start to finish.

Let’s break it down.

The Booth? An Inferno of Fun

We brought dancing firefighters, a fire extinguisher that rained money, and a reaction game so fast, people were literally sweating trying to beat it. And the crowd? Absolute Fire!

Everywhere you turned, there was energy. There was laughter. There were people dodging confetti blasts while sipping fire-themed cocktails and taking selfies with our uniformed “fire squad.” And let’s not forget our sun glasses that everyone loved so much and people did need them as we made ExCeL awe in our presence.

People Couldn’t Stop Talking

We saw your Tweets. Your LinkedIn posts. Your Insta stories. Some of our favorites:

“Loved it! You guys nailed it – thanks for the great vibes!”

“Oops guilty as charged, networking on your fantastic stand with delicious Uplatform cocktails. You always deliver, great energy, stand, cocktails and dancers ha ha!”

A big heart to you all. We love you too!

But Beyond the Flames – We Delivered Serious Firepower

At our booth we have shown people the inner fire of our platform: our award-winning Sportsbook, powerhouse Casino aggregator, and global-ready Platform sparked dozens of inspiring convos, demos showcasing and deal discussions. Real value. Real potential. Real partnerships, fanned into flame.

As Maria, our Head of Marketing, put it best:

“ExCeL London has always been a symbol of industry energy, and this year, we added fuel to the fire. For us, business and fun go hand in hand, and at every expo, we aim to bring something fresh to the table – both in vibe and in value. For us, iGB was a statement of bold ideas, fearless creativity, and how we see the experience at expos. I’m incredibly proud of my team for making people stop, smile, and feel the Uplatform fire.”

What’s Next?

More shows. More fun. More Fire! Until then, thank you to everyone who visited, played, danced, drank, and dreamed with us.

Uplatform — Out and Still smoking HOT!