iGaming Industry Trends - in discussion with Yogonet
Is the iGaming industry recovering from the pandemic? What are the current industry trends? These and other topics were discussed in the most recent chat with our Head of Marketing, Maria Bashkevich, and Yogonet. Here’s a summary of the conversation.
In her assessment of the gaming sector’s development in 2022, Maria stated that the industry has faced many challenges, including the pandemic, and has been in very uncertain times in recent years. Hence, she was not sure how long the effects of these challenges would be felt.
She stated,
“To reduce the impact of the pandemic on our clients’ losses, we began working on our sportsbook, particularly the Esports section, and casino offerings as soon as the pandemic hit. We were able to stop the negative dynamic and reduce losses within two months as a result of this. We are very flexible and can react to all changes quickly because we have our own bookmakers and a deep understanding of the players.”
She told Yogonet that our USP is how we build relationships with our operators and our initial interest in their growth. She said working with them has helped increase their performance, attract new players, and exhibit outstanding results across various regions.
When asked to comment on in-person industry events worldwide, Maria expressed her delight that these events are coming back. And next year, we’ll participate as exhibitors for the first time in the biggest industry event - ICE London 2023, which will be held on February 7-9; find us at stand S2-150. Don't forget to book your meeting HERE to know more about our award-winning solution and how we can help your business grow.
“We will launch a new product, our own casino aggregator. We’ll also have important updates to our solutions, tools, and platform in general.”
This was what Maria had to say regarding Uplatform’s plan for 2023. She said we had a lot planned for 2023, including important platform updates, team growth, obtaining new licenses and certifications, entering new markets, attending all significant industry events, and giving back to the neighborhood.
She went on to explain that we’re always working to improve our sportsbook; next year, we’ll expand the list of markets and tournaments, particularly in Esports, as well as add new features; as they say, there’s no limit to perfection, but we’re chasing it.
Maria stated that we expect 2023 to be a very productive year for Uplatform, with notable achievements, profitable partnerships, and massive growth.
The full interview read here
